As BarBurrito's Content and Digital Marketing Coordinator, I was the brains (and face!) behind a series of high-performing TikToks that resonated with the Canadian Millennial and Gen Z crowd. From hopping on trends to rolling out reactive marketing moments, I handled the full strategy and ideation — not just creating content, but making sure it hit the right mark.

Client: BarBurrito Restaurants
Content Ideation + Creation + Editing: Mia Tran